E-commerce site speeds continue slowdown

Website speeds for the UK’s top 50 retailers continued to slow in Q4 of 2016, according to figures from NCC Group.

Ben Daniel, head of professional services at the Group’s web performance division, said: “When it comes to a correlation between site speed and KPIs such as conversion and bounce rate, the evidence continues to stack up: faster web pages deliver a better user experience and more revenue for online retailers.”

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Published date:  10 February 2017

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